6 live collabsTour operators and cruises across Miami — every brand running a creator program right now.
If your content leans into sunshine, ocean air, and high-energy experiences, Miami is a goldmine. You’ll find a heavy concentration of partnerships here focused on the cruise industry and water-based adventure. Brands like Virgin Voyages, Margaritaville At Sea, and Salsa Cruise are actively seeking creators to showcase their onboard experiences and itineraries, while tour operators like Aqua Party Boat and Unlimited Biking look for content that highlights city exploration through a fun, social lens.
Most opportunities in this area prioritize high-quality video content and strong engagement from travel-focused audiences. Expect a mix of gifted stays or sailings and some paid campaigns, depending on your reach. Since the competition for attention in South Florida is fierce, brands here value creators who can capture the specific, laid-back luxury of a sea getaway or the active pulse of Miami’s coastal lifestyle.
Not necessarily. Cruise lines like Virgin Voyages look for creators who can produce professional-grade, engaging content that fits their specific brand aesthetic, even if your audience size is modest.
It varies. You will find a mix of sponsored campaigns and trade-based collabs. Smaller tour operators often prefer trade (free tours/rentals), while the larger cruise lines typically have budgets for dedicated campaign partners.
High-energy Instagram Reels and TikToks perform best for these partners. Focus on 'day in the life' style videos or specific itineraries that show the value of the experience.
Not for all of them. Cruise lines frequently partner with travel creators who fly in specifically to document a voyage, provided you have a clear plan for your content coverage.
Since many of these are major hospitality brands, response times can take 1-2 weeks. If you haven't heard back, following up once with a specific content pitch is usually a good move.