4 brands
4 opportunities
Gifted StaysPaidHotelsMiami Beach is basically a playground for hospitality brands looking for creator content. Right now, four major luxury hotel chains here have open creator programs: Eden Roc Resort, Fontainebleau, Loews Hotels, and The Betsy South Beach. These aren't small boutique properties either—we're talking established names with serious budgets and years of experience working with creators.
The collaborations tend to fall into two buckets: hosted stays (usually 2-4 nights with content deliverables) and content creation days where you shoot specific content on their property without an overnight. Hotel collabs here typically expect high-quality imagery and Reels—the bar is higher than smaller cities, but so is the compensation and audience reach. Creators with 50K+ followers usually have better luck, though smaller accounts sometimes land deals by showing strong engagement in niche audiences.
One thing to know about Miami Beach specifically: these hotels are competing hard for the same creator attention, which means they're flexible on package details and sometimes willing to negotiate. The beach backdrop and rooftop pools are predictable content, so standing out comes down to your angle and audience alignment. If you've got travel, luxury, or lifestyle content, your portfolio will matter more than follower count.
Edenrochotelmiami is eden Roc Hotel Miami Beach is a luxury hotel offering stays
Fontainebleau Miami Beach is an iconic luxury hotel situated on the beachfront i
Loewshotels is loews Hotels & Co is a hospitality company that owns and operates
Thebetsyhotel is the Betsy Hotel is a hotel property located in Miami Beach, Flo
Most luxury hotels here prefer creators with 50K+ followers, but it's not a hard rule. What matters more is engagement rate and whether your audience matches their guest demographic (usually affluent, 25-55, travel-focused). Micro-creators with exceptional engagement or niche audiences have landed deals, especially if they can show previous hotel collaboration experience.
Expect requests for Instagram Reels, carousel posts, and Stories during your stay. Most contracts ask for 3-5 deliverables—room tours, pool/beach content, dining, and lifestyle shots. High-end hotels here also care about caption quality and storytelling, not just pretty pictures. Video content gets prioritized over static posts.
It varies. Some are hosted stays with no additional payment (you trade content for the room). Others, especially with larger creators or longer projects, include modest appearance fees ($500-2K range) on top of accommodation. The bigger your following and the more exclusive content you're creating (like behind-the-scenes or event coverage), the better your odds of getting paid.
Most hotels plan 2-3 months ahead for peak season (November-April) and can book faster during slow season (May-September). If you're applying in November for a December stay, you're probably late. That said, last-minute opportunities pop up regularly—if you follow their creator programs closely, you might catch same-month availabilities.
Yes, absolutely. Every hotel collaboration requires #ad or #sponsored disclosures—it's FTC law and these brands enforce it strictly. Some contracts are specific about where and how you disclose. Read the fine print before signing.
