3 live collabs
Focus on building a media kit that highlights your audience demographics, engagement rates, and previous travel content. Reach out directly to the marketing or PR departments of your target resorts like those under the Hyatt Inclusive Collection or Playa Hotels & Resorts.
Hotels typically look for high-quality photography, short-form video content (Reels/TikToks) that showcases the resort's atmosphere, and authentic reviews that highlight specific amenities such as dining, spa services, or excursions.
While reach matters, many hotel brands prioritize engagement and content quality over follower counts. Micro-influencers with a niche, highly-engaged audience are often just as valuable to hotel marketing teams as larger influencers.