Travel collabs in China
14 live collabsHotels, tour operators and brands across China — every brand running a creator program right now.
AngsanaHotel · Zhuhai · always open
1open collabBanyan GroupHotel · Chengjiang · always open
1open collabDhawaHotel · Beihai · always open
1open collabExodusTour operator · always open
1open collabFour SeasonsHotel · 广州市 · always open
1open collabGarryaHotel · Huzhou · always open
1open collabHainan TourismDMO · Haikou · campaigns
1open collabHommHotel · Changchun · always open
1open collab
Creator collaborations in China
China is moving fast, and brands are finally opening up their doors to international creators who can show the country beyond the usual headlines. Right now, there are 15 active opportunities across 25 cities, ranging from high-end hotel stays to experiential adventure tours. If you’re looking to build a high-production portfolio, this is a prime region to get booked.
Most of the current collabs focus on accommodation and on-site dining, specifically with the Banyan Group—which includes sub-brands like Angsana, Dhawa, and Garrya—and properties like the Four Seasons. If you're more into the field, companies like Exodus and Boundless Adventure P Ltd are looking for content that highlights specific travel itineraries. Be prepared for a mix of trade-for-stay deals and paid campaigns, especially when working with destination marketing offices like Hainan Tourism.
Frequently asked questions
Do I need a Chinese social media presence to apply?
Not necessarily. While having a following on platforms like Xiaohongshu or Douyin is a major bonus, most brands listed here are specifically looking for creators to produce high-quality assets for their global Instagram, TikTok, or YouTube channels.
Are these collaborations paid or trade-based?
It depends on the partner. Hospitality brands like Banyan Group often start with trade-for-stay (complimentary room and board), while DMOs like Hainan Tourism or larger tour operators often have budgets for professional content creation. Always check the specific 'Collab Perks' tab on each listing.
How do I handle visa requirements for these collaborations?
You are responsible for your own entry documents. If you land a paid contract with a local entity, they may provide an invitation letter to assist with your business visa application, but you should verify this during the negotiation phase.
Can I pitch a multi-city trip to these brands?
Absolutely. Since many of these brands, like the Banyan Group, have properties across multiple cities in China, they are often open to hearing a pitch for a comprehensive content series that hits several locations in one trip.
What kind of content are these brands actually looking for?
They want polished, high-aesthetic storytelling. Whether it's the luxury experience at a Four Seasons or the raw nature of an Exodus tour, brands are prioritize cinematic Reels and YouTube vlogs that look professional enough to be repurposed for their own marketing channels.