Stroll: gifted self-guided walking holiday for mature aged travel creators
Italy + 12 more locationsInstagram & YouTube2K+ followersAlways open
What you get
- One gifted self-guided walking holiday for two (the creator plus a guest, or a creator duo)A$5,000
The collab
We're inviting travel creators aged 50 and over to join one of our self-guided walking holidays and show what pack-free walking with Stroll is really like.
We'll match you with a walk in or near your region, whether that's Europe, the UK, New Zealand or elsewhere. Your accommodation, luggage transfers, route notes and meals as listed in the itinerary are all taken care of. You walk each day with a daypack, and your bags are waiting at the next stop.
In return, we're mainly looking for high-quality raw video content we can use in our ads and on our own social channels. We'd also love you to post about the trip on your own accounts.
We're open to longer-term ambassador partnerships with the right creators, including the potential to earn commission on bookings that come through you. Let's start with one walk and go from there!
Deliverables
- 2× Instagram reelHero piece on the overall trip plus one on a single standout day. Tag @Strollwalkingholidays.
- 5× Instagram storyShared across at least 4 days of the walk, with tag and link.
- 1× DeliverableRaw footage: at least 40 video clips covering every walking day, plus a hero photo of you on the walk.
- 2× DeliverableEdited UGC videos, 15 to 30 seconds, vertical, for our ads. Not posted to your feed
Collab terms
- 30 days to post after the collab
- The brand may also use your content in its own paid ads, with no end date
Goals
A library of authentic photo and video content showing 50+ travellers on our self-guided walks, for use in paid ads and on Stroll's social channels. The secondary goal is awareness with 50+ audiences in the UK, Europe and North America.
Requirements
- Niches: Nature & wildlife, Wellness & retreats, Adventure & outdoors, Luxury travel, Slow travel
Content guidelines
We politely request to approve all Reels and edited videos before posting. Stories are to be shared during the walk. Raw footage is due within 7 days and Reels within 30 days of your walk finishing. Tag @[Stroll handle] on all related Reels, posts and Stories, and disclose the collaboration (e.g. #gifted or paid partnership tag). Raw footage and edited videos may be used on Stroll's channels and in paid ads. If approved, please refer to the Brand Guidelines and shot list sent with your welcome email for best outcomes.
Where
About Stroll
Stroll is a specialist provider of self-guided walking holidays worldwide. We manage the logistics, including luggage transfers, accommodation, route planning and navigation support, so travellers can walk each trail with just a daypack. Stroll is part of the Auswalk Walking Holidays family, backed by 30 years of experience.
Listed by Stroll